2018 NBC Holiday Greetings | Branding & Promotions
Brand & Art Direction, Design and Animation
Previsualization was, perhaps, the most interesting aspect of this project, as I was able to experiment with both traditional animatics as well as VR-created animatics, which allowed for a very quick turnaround of visualization and execution. The ability to quickly sketch a Universal backlot in 3D and then animate a fly-through by just walking and using my hand as the camera was a huge benefit for a project with such a tight deadline and requiring a lot of ground to cover.
I was also able to experiment with alternative forms of media, including a VR version of the piece, as well as a more Youtube-friendly 360 degree version.